Comic, illustration, and cartoon are three closely inter-related words, but they do not mean the same. Animations are different from them. Illustration creates an image to communicate a message or an idea. Illustrations can tell you what is happening. Cartoons normally refer to an illustration or a series of illustrations. Cartoons can tell you how people are feeling. Comic consists of comic art in the form of sequentially arranged panels that describe individual scenes. Animations are videos. This means they can do all a comic does, and possibly be even more immersive.
Minimalist designs are very simple and unique. The conception behind the minimalistic design is to use just enough elements and colours, but not more to strongly and adequately convey your design message. On the other hand, flat design is a minimalistic design approach that highlights usability. It features clean, clear-cut, open space, and bright colours. Flat design uses small icons and illustrations to explain usability instead of using complex design concept. The colours and style of flat design are limited and simple.
A logo is the face of your business. It’s the first thing your customers will see when making a relationship with your brand. A good logo assures that your products or services stand out through their unique features and benefits. You have to think about many variables when considering the look of your logo. It needs to communicate what your business sells, as well as who you are as a company, what you stand for, and what consumers should expect from you. The colours you choose and the overall design must speak to consumers on multiple levels.
Logo styles can be divided into nine categories:
1. Pictorial or Brand Marks Logo
2. Lettermarks or Monogram Logo
3. Letterform Logo
4. Wordmarks or Logotypes
5. Abstract Logo
6. Mascot or Illustrative Logo
7. Combination Mark Logo
8. Emblem Logo
9. Dynamic or Versatile Logo
Each type of logo serves a different purpose. Though there are several types of logos, each one of them is a combination of an image and typography. In this post, we describe how each of them is defined and explain when and why you should use them.
1. Pictorial or Brand Marks Logo
A pictorial mark or brand mark (sometimes called logo symbol) is a standalone image, icon or symbol that represents the company or brand. The mark can be pictorial, representing a real-life object or an abstract shape. Pictorial mark is an immediately recognizable image and that has been simplified and stylized in a unique way. The biggest thing to weigh when deciding to go with a pictorial mark is what image to choose. This is something that will stick with your company’s entire existence.
When to use a pictorial mark?
Pictorial mark logos are clean-cut and easy to remember. If you offer a particular service, an image representing that will give quick and clear information to your audience. A true brand mark is only an image or icon. Because of this, it can be a complex logotype for startups or those without strong brand identification, to use. You need to first be established enough to be recognized, otherwise, your logo may not express enough about your business to your audience, and they’ll lose interest in your brand.
Graphics design is an aspect that keeps on upgrading with time. Graphicspeep Experts are in building powerfully and effective branding solutions, tradeshow artwork, and marketing guarantee. This is a one-stop-shop for all creative elements. We go that extra mile to make sure you’re happy with the complete product each time. As a reliable design company in India, we concentrate on giving your online viewers the best first impression of your business. We also take the time to identify with your business, your audience, and your marketing objectives so the works we present is both meaningful and relevant to you. Our skilful team of designers work closely with our clients to build user-centric conversion potential graphics design.
Graphic design is something that rides advertising and grabs people to different brands. The work of a graphic designer can be seen everywhere right from the websites to mobile phone apps and web portals. Graphic design is a mode of visual communication and problem-solving utilizing slot, type, and image. Graphic designing services encompass logo design, billboard design, brochures, advertisements, illustrations, branding, flyers, banners, websites, invitations, magazines, packaging design, and photo enhancements. A good graphic design will allow the organization to hit the appropriate target group and eventually it helps in brand identification.